Common misconceptions about teeth whitening

“Teeth whitening makes your teeth extremely sensitive”

It is not uncommon for teeth whitening to cause slight sensitivity for a short period, this is due to the gels used. However, as we use <0.1% peroxide gels, this irritation is kept to a minimum and should pass quickly. If you already suffer with sensitive teeth, it is advisable to speak to your dentist for advice before going ahead with the process.

 

“Brushing your teeth is always good for them”

Brushing after a meal will help to stop the build-up of food in your mouth. However, you should avoid doing so for at least 20 minutes after consuming acidic foods such as fruit. This is because the acid softens your enamel and brushing too soon after eating will only damage the enamel before it has time to settle again.

 

“It’s illegal to get your teeth whitened through anyone other than a dentist”

Our process is entirely within the legal requirements as it is a self-service procedure. Our process is covered by the European Council Directive on Cosmetic Products 2011/84 EU because our specialists will not touch your mouth or offer dental advice. We do not offer a dental teeth whitening procedure, this is a cosmetic teeth whitening offering only. If you would like more information on how this works, please refer to our legal blog – The legality of teeth whitening.

“Teeth whitening makes your teeth extremely sensitive”

It is not uncommon for teeth whitening to cause slight sensitivity for a short period after treatment, this is due to the gels used. However, as we use <0.1% peroxide gels, this irritation is kept to a minimum and should pass quickly. If you already suffer with sensitive teeth, it is advisable to speak to your dentist for advice before going ahead with the process.

 

“Brushing your teeth is always good for them”

Brushing after a meal will help to stop the build-up of food in your mouth. However, you should avoid doing so for at least 20 minutes after consuming acidic foods such as fruit. This is because the acid softens your enamel and brushing too soon after eating will only damage the enamel before it has time to settle again.

“It’s illegal to get your teeth whitened through anyone other than a dentist”

Our process is entirely within the legal requirements as it is a self-service procedure. Our process is covered by the European Council Directive on Cosmetic Products 2011/84 EU because our specialists will not touch your mouth or offer dental advice. We do not offer a dental teeth whitening procedure, this is a cosmetic teeth whitening offering only. If you would like more information on how this works, please refer to our legal blog – The legality of teeth whitening.

“Your teeth will stay white forever after having them whitened”

We would love for this one to be true but unfortunately, it is not. Having your teeth whitened only brightens them, after this, you will have to look after them as you normally would. Keeping them clean with brushing and mouthwash is advisable as this should prevent them from going back to their original colour. Drinking any staining beverages through a straw can help to increase the longevity of your brightened smile. For more tips and advice on keeping your teeth white, see our blog post – Protecting your new smile – A guide to aftercare.

“Your teeth will stay white forever after having them whitened”

We would love for this one to be true but unfortunately, it is not. Having your teeth whitened only brightens them, after this, you will have to look after them as you normally would. Keeping them clean with brushing and mouthwash is advisable as this should prevent them from going back to their original colour. Drinking any staining beverages through a straw can help to increase the longevity of your brightened smile. For more tips and advice on keeping your teeth white, see our blog post – Protecting your new smile – A guide to aftercare.

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